BLAZE® Insights

The Ultimate Website Builder for Cannabis Retailers

BLAZE Sites is the ultimate Content Management System (CMS) designed specifically for cannabis retailers who want to take their website to the next level without costly agencies and custom buildouts.

With intuitive drag-and-drop editing, customizable templates, and an AI-powered copywriter, building a high-converting website has never been easier. Plus, built-in SEO optimization ensures your website ranks higher in search results. BLAZE Sites takes care of hosting, security, and updates, so you can focus on growing your business.

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Meet the New BLAZE SITES™

Introducing BLAZE Sites—the game-changing solution for cannabis retailers looking to take control of their online presence. Forget about shelling out big bucks for custom development or juggling multiple systems for content and e-commerce.

BLAZE Sites is an all-in-one platform that seamlessly combines content and e-commerce, making your operations smoother and your brand more consistent. Enjoy easy drag-and-drop editing, a variety of customizable templates, an AI-powered copywriter and dynamic e-commerce widgets to help you design a high-converting, cost effective website!

Envision your Website with BLAZE Sites

Curious about the transformative potential of BLAZE Sites for your cannabis retail business? Experience firsthand how our platform seamlessly integrates content and e-commerce to create a cohesive, user-friendly online presence.

Save on Expensive Website Development

Say goodbye to website headaches, expensive agencies, and time-consuming workarounds. BLAZE Sites takes care of hosting, security, and updates, so you can focus on growing your business. With intuitive drag-and-drop editing, customizable templates, and an AI-powered copywriter, building a high-converting website has never been easier.

  • Build and manage a website without expensive web developers or agencies
  • Integrate content and e-commerce into a single platform to avoid multiple systems
  • Reduce expenses with built-in hosting, security, and automated updates
  • Optimize your website for conversions with dynamic e-commerce widgets

Dynamic E-Commerce Integration

Effortlessly sync your online store with your website to display dynamic content from your e-commerce platform. Embedded e-commerce widgets to reflect AI-recommended products, popular brands and categories, products by effect, and current promotions.
  • Showcase banners, promotions, categories, brands, and products dynamically
  • Enable easy online ordering for pickup or delivery based on customer location
  • Keep customers engaged with a dynamic, branded, and up-to-date menu
  • Display tailored content for each store location automatically

Seamless Multi-Location Experience

BLAZE Sites delivers a consistent online shopping experience for multi-location dispensaries. Customers can effortlessly select their nearest store and access dynamic, location-specific inventory and promotions. This location is remembered, ensuring a frictionless shopping experience and saving valuable time for site managers.
  • Select the nearest store to instantly receive dynamic content
  • Spend less time on manual website management for different locations
  • Remember a shopper’s selected store during their entire website visit
  • Increase conversions with location-specific content that prevents order errors

AI-Assisted
Content Creation

BLAZE Sites incorporates AI-assisted tools that aid in generating content writing, category descriptions, and image alt text. These features not only streamline the content development process but also bolster SEO efforts and ensure ADA compliance.
  • Leverage AI assistance to generate compelling content, descriptions, and image alt text.
  • Optimize content for SEO to boost your ranking and drive organic traffic.
  • Ensure images are accessible with AI-generated alt text that meets ADA standards.
  • Reduce reliance on external vendors with an integrated AI assistant.

Built-in SEO Optimization

BLAZE Sites’ built-in SEO optimization is a powerful tool to monitor and improve online visibility. A comprehensive dashboard summarizes your website’s SEO state and automatically identifies issues like broken links, missing meta tags, and other on-page errors, providing actionable insights to fine-tune your site and boost your ranking.
  • Drive organic by ranking your cannabis dispensary high in localized searches.
  • Gain instant visibility into your site’s SEO performance and potential issues
  • Receive step-by-step recommendations to resolve common SEO problems.
  • Generate optimized descriptions and image alt text in bulk using our AI assistant.

User-Friendly Site Builder

BLAZE Sites features an intuitive drag and drop site builder equipped with customizable widgets and elements to create a professional website. Intuitive, no-code interfaces allow dispensaries to tailor their websites to reflect their brand identity without the need for extensive technical expertise.
  • Embed e-commerce widgets that update products and promotions in real-time
  • Customize your website with fonts, colors, and layouts to match your brand
  • Automate age-gate to ensure compliance with state cannabis regulations
  • Prompt first-time visitors to select a store nearby for multi-location retailers

Mobile-First & Lightning-Fast

Ensure your website is designed for mobile shopping and delivers a fast, responsive experience. BLAZE Sites delivers a mobile-first, lightning-fast website experience, ensuring seamless browsing and purchasing for on-the-go shoppers.
  • Optimized your site to display a consistent interface on mobile devices and desktop
  • Offer intuitive mobile navigation that makes product discovery and checkout effortless
  • Ensure rapid load times, enhancing user experience and reducing bounce rates
  • Automate age-gate to ensure compliance with state cannabis regulations

Swift Website Deployment

BLAZE Sites is designed for rapid deployment, with new websites typically going live in less than a week, and in some cases, within a single business day. While the platform empowers retailers to manage their sites independently, BLAZE provides onboarding resources to ensure a smooth transition.
  • Ensure a stress-free transition to your new website with our expert onboarding team
  • Create your website in days not weeks or months with full autonomy over the design
  • Manage your site independently without paying for website maintenance and repairs
  • Reduce downtime with a deployment model that gets you online faster than an agency

Frequently Asked Questions

BLAZE Sites is a content management system (CMS) specifically designed for the cannabis industry. It offers a cohesive website experience by integrating content and e-commerce functionalities, allowing retailers to manage both aspects seamlessly on a single platform.
By combining content and e-commerce into one platform, BLAZE Sites eliminates the need for separate websites and multiple vendors. This integration reduces costs and simplifies website management, enabling retailers to focus more on growing their business.
No, BLAZE Sites is a software tool, not an agency. While it provides the platform and tools necessary to build and manage your website, it does not offer ongoing support, revisions, SEO services, or design services.
BLAZE Sites includes an SEO toolset that follows best practices for basic optimizations. However, it does not provide comprehensive SEO services; users may need to consult external experts for advanced SEO strategies.
BLAZE Sites offers foundational support to help users get started with the platform. While it provides the necessary tools and documentation for setup, it does not offer extensive hand-holding or ongoing revisions.
Yes, BLAZE Sites features an intuitive site builder with a visual interface, allowing users to customize widgets, sections, and content. Core elements like product card designs are linked to the e-commerce theme to maintain consistency.
Yes, BLAZE Sites currently offers functionality for multi-location support, including a store picker and integration with e-commerce menu delivery features. Future enhancements, such as IP-based location detection, are planned to improve user experience.
Creating a new site with BLAZE Sites generally takes less than a week, with the possibility of completion in as little as one business day, depending on the complexity and readiness of your content.

Yes, you will need access to your domain or DNS to launch the website. However, BLAZE will handle the CMS and hosting.

Need help or have questions about our services?
Give us a call at: (415) 964-5689

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BLAZE® is a leading cannabis software company providing cultivation, distribution, and retail point of sale services for thousands of businesses across the U.S. The BLAZE® software suite is currently available to licensed cannabis operators in Alaska, Arizona, California, Colorado, Illinois, Maine, Massachusetts, Michigan, Missouri, Nevada, New Mexico, New York, Oklahoma, Oregon, Vermont, and Washington.

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